Personal Tips 13 October Dismantle the Sharing Dilemma Social Media platforms are secret weapons for advertising your products effectively. The apps are opened by billions of people every day and you can place your ads with them in a way that will touch the perfect audience if you manage to target it correctly. Furthermore, ads on social media can be designed in a variety of ways from classic banners to branded content, dropped in feeds, stories, or popping up on the edges of the users’ browsers. And don’t forget the fact that their performance is constantly tracked and it can, therefore, be analysed more precisely than e.g. a printed campaign. This is giving you the chance to optimise your strategies from time to time and reach more people. All the latter being said, you can probably imagine that obtaining a photo license for social media use is crucial for it represents an important sector in the marketing of your products. Read it
